Going Green - how to be carrying it out and winning too ..

Most of us rush to implement green projects as we are aware of the competitive advantage it brings to us in the long run. 

 Click here for the HBR paper Growing Green .

Is it that easy ?

Before going green, the three most important questions we need to ask of the green project are the following

Is it feasible ?

Is it desirable ? and 

How would it be implemented ?

Finally after having decided to go green, how would you make the transition to your advantage.

Click here for the HBR paper Winning in the green frenzy ..